Netflix continues to rule the roost when it comes to streaming service subscriptions but the firm has just confirmed a price rise that is set to affect all of its UK customers.
If you subscribe to Netflix’s Standard plan, the monthly cost has risen to £12.99, up £2 from £10.99. That means you’ll pay an additional £24 per year to stream films, boxsets and TV shows.
Meanwhile, the Standard with adverts option has gone up by £1 to £5.99, while the Premium package is also now £1 more at £18.99 per month. Subscribers on these plans will now pay an extra £12 per year.
These price rises will affect every Netflix customer in the UK and apply to all new and existing subscriptions.
Netflix does not offer the option to pay upfront for an annual package unlike rival Disney+, which offers an 12-month subscription of its Standard plan for £89.90, a saving on the £107.88 you’ll pay if you prefer to pay the monthly £8.99 subscription fee.
The price for Netflix Standard and Premium members to add an extra member to their plan, a move Netflix previously introduced to curb password sharing, has also gone up by £1 across the board. It now costs £4.99 instead of £3.99 to add an extra person on Standard plans to access Netflix content with adverts.
The price to add an extra member to your subscription without adverts is now £5.99 per month instead of £4.99.
A Netflix spokesperson told the BBC the price hikes would allow the firm to “continue to invest in programming and deliver more value for our members”.
This is the first UK Netflix price rise since October 2023. All the new prices and information can be found on Netflix’s pricing page on its website.
“Netflix’s price rise announcement will be frustrating news for its UK customers,” said Ernest Doku, streaming and broadband expert at Uswitch.com.
“With prices rising for the first time on its cheapest ad-supported tier – stretching to £2 for Standard users – the reaction has been decidedly mixed.
“Netflix is certainly enjoying a dominant position in the streaming wars, and this latest round of price rises both highlights the increasing cost to compete, as well as its power to charge higher fees to lend access to some of the world’s most popular content.”
Netflix recently posted record subscriber numbers totalling more than 300 million worldwide at the end of 2024, but prices continue to rise for customers in the UK. Disney+ raised its monthly Standard plan from £7.99 to £8.99 in October 2024, a price that still undercuts Netflix by £4 per month. But given the two platforms offer completely different libraries of content, it means many UK TV watchers will have to pay both new fees to get access to their favourite films and boxsets.
With Spotify also recently raising its prices for Brits, it is set to be a pricey 2025 for the millions of us who access our entertainment through streaming services.