People are only just figuring out the hidden message in LG’s logo | UK | News


A logo can make a brand instantly recognisable and to many LG will be a household name.

But what we might not realise is that brands are trying to send us a message through their logos and their interesting features.

And while LG might be a massive global tech firm, supplying mobile phones and other appliances, many people will have missed the secret message in its logo.

According to The Sun, it is there to influence how we feel when we see the brand.

So what is the hidden message?

The LG logo appears simply to be a deep red-pink circle with the letters L and G inside. But many may miss that it actually appears to make a friendly face.

The letter L appears to make a nose shape while the G loops around the outside to create the outline of the face and a smile.

A little dot has even been added for good measure to create an eye.

The line of the G meanwhile could be seen as adding a wink to the face.

It is thought the shape isn’t a coincidence and the smiley face has been made to make us feel happier and more connected with the brand.

An expert told The Sun: “These hidden messages help LG to appear more approachable and inviting.”



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